Goetze's Caramel Creams aren't as widely known in the UK as the brand's Cow Tales, but they're actually the older, original product that the whole range grew from.
A Baltimore family business since the 1890s
Goetze's Candy Company traces its roots to 1895, when two members of the Goetze family bought a Baltimore gum company and gradually shifted it toward caramel. The Caramel Creams themselves came later, generally dated to around 1918: a chewy caramel candy built around a soft, creamy vanilla centre, made with wheat flour and real dairy cream rather than the glucose-heavy fillings used in a lot of mass-market caramel. The company is still family-run today, six generations on.
Where the "Bulls-Eye" nickname comes from
Cut or bite into a Caramel Cream and you'll see why it picked up the nickname — a white cream centre sits inside the caramel shell, giving a target-like cross-section that's become the sweet's unofficial name in the US. In the 1940s, Goetze's dropped its earlier chewing gum business entirely to focus on caramel, and in 1984 stretched the same formula into a longer, thinner stick: Cow Tales.
Do we stock it?
No, we don't currently stock Caramel Creams in their original Bulls-Eye format. We do stock the brand's other product, though: Goetze's Caramel Cow Tales and Caramel Brownie Cow Tales, both sold by the case — the same caramel-and-cream combination, just in the stick format rather than the original piece.
Frequently asked questions
What are Goetze's Caramel Creams?
A chewy American caramel with a soft vanilla cream centre, made by Goetze's Candy Company of Baltimore.
Why 'Bulls-Eyes'?
The cream centre surrounded by caramel looks like a target when bitten into.
What's the difference from Cow Tales?
Same caramel-and-cream combination; Cow Tales (1984) are a longer, thinner stick, while Caramel Creams are the original piece.
Does Supreme Sweets stock Caramel Creams?
No, but we stock Goetze's Cow Tales in Caramel and Caramel Brownie flavours.