Dipak

Dipak runs Supreme Sweets, part of Qwertyretail Ltd, supplying pick 'n' mix, bulk bags, retro sweets and seasonal confectionery online since 2023.

With 19 years in retail and 16 years in ecommerce, Dipak started Supreme Sweets after spotting a gap in the market for getting sweets and confectionery to customers' doors at genuinely affordable prices.

The guides on this blog come out of the day-to-day running of the business — sourcing stock, working out case sizes and cost per 100g, and figuring out what's actually worth stocking versus what just looks good on a shelf. They're written to be practical rather than promotional.

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For wholesale enquiries or questions about anything on the site, get in touch via the contact page.

Collections

  • Supreme Sweets

    Supreme Sweets is our own-label range, packed individually in sealed bags. Founded... 

    Supreme Sweets

  • Prime

    Prime Hydration and Prime Energy — the drinks range from Logan Paul... 

    Prime

  • Takis

    Takis Fuego — the rolled, extra-spicy corn snack that built a cult... 

    Takis

  • Toblerone

    Swiss triangular chocolate from Toblerone — Milk, White, Fruit & Nut and... 

    Toblerone

  • Haribo

    The full range from Haribo — Gold Bears, Tangfastics, Starmix and dozens... 

    Haribo

  • Frisia

    Frisia's Flying Saucers — rice-paper shells filled with fizzy sherbet — sold... 

    Frisia

  • Vidal

    Spanish confectionery from Vidal, making sweets since 1963 — jelly-filled shapes, giant... 

    Vidal

  • Vegan

    Sweets confirmed gelatine-free based on their ingredients list, not just marketed as... 

    Vegan

  • Bonds

    Bonds of London has been making sweets since 1895 — pick 'n'... 

    Bonds

  • Pez

    PEZ pairs its collectible dispensers with the classic fruit-flavoured tablets that started... 

    Pez