A straightforward question with a genuinely useful answer for anyone portioning out a party bag, a pick 'n' mix counter, or their own sweet tooth.
The rough number: about 55g per 100g
Pick 'n' mix sweets average around 55g of sugar per 100g, though the exact figure depends on what's actually in the mix — jellies, fizzy sweets, boiled sweets and chocolate-based lines all sit at slightly different levels. As a working rule of thumb, more than half the weight of a typical mixed bag is sugar.
What that means against UK guidance
The NHS guidance for adults is around 30g of free sugars a day — about 7 teaspoons. For children it's lower still: no more than 19g a day for ages 4-6, and no more than 24g for ages 7-10. Against those numbers, 100g of pick 'n' mix (roughly 55g of sugar) works out close to double the adult daily guideline, and more than double the guideline for a primary-school-aged child.
What that looks like in practice
A typical pick 'n' mix bag from a self-serve counter often comes in somewhere between 150g and 300g once it's been filled, which puts the sugar content well above the numbers above for most people who fill a standard bag rather than a small one. None of this makes pick 'n' mix off-limits — it just makes it worth treating as an occasional treat, portioned out, rather than an everyday snack, the same way you'd think about any other confectionery.
If sugar content matters to your order
Full nutrition information is listed on every product page where the manufacturer provides it, so you can check exact figures for specific sweets rather than relying on an average. We also stock vegan and halal-friendly ranges alongside standard pick 'n' mix, bulk bags and chocolate. We've served over 25,000 customers UK-wide, with most orders dispatched within 1-2 business days.
Frequently asked questions
How much sugar is in 100g of pick 'n' mix?
Around 55g on average, varying by sweet type.
What's the NHS recommended daily sugar intake?
About 30g for adults, 19-24g for children depending on age.
How does that compare to a typical bag?
100g of pick 'n' mix is close to double the adult daily guideline.